#PasstheBrushChallenge

I have something really fun and interesting to share today!

Like everyone around the world, I have been physically isolated and haven’t had any social activities for almost two months because of the novel corona virus. I have found a lot comfort in watching the funny and cool challenges that people are doing on social media.

Among them, I found the Ainu version of #PasstheBrushChallenge.

It’s posted on a Facebook page called moymoye, which means ‘move’ in Ainu.

The women in the video are all look amazing and have nice smiles. I was so happy to find some familiar faces in Hokkaido. I was also really excited to see all the different kinds of beautiful Ainu outfits that came up one after another. The idea to pass on the brush is really awesome!

Here is the video.

The cool music is by OKI, a professional Ainu musician who has released many albums. According to the administrator of moymoye, they said OKI is the one who chose the music. This particular music “DUB ARROW” is an electric arrangement from a traditional song/dance Ku Rimse or Arrow dance.

I researched a bit about the challenge and found it was started by a user on TIKTOK. For over a decade, I have been more interested in citizen media, as opposed to commercial media. I think it’s a good thing when people can easily express themselves and share their message to a mass audience.

You can also find the Mohawk version, Native American version and more by searching hashtag #PasstheBrushChallenge and #MakeupBrushChallenge.

Podcast interview

New York based podcast “Big Roots” featured the director, Naomi Mizoguchi. The interview took place at DCTV (Downtown Community Television Center), one of the oldest community media centers in the US. Co-founder Keiko Tsuno also talks about DCTV.

Click here to listen to the interview.